The Wolf of Wall Street depicts greed, pleasure, sex, drugs and above all else, unbridled displays of luxury. It should come as no surprise that a movie with such themes results in a deluge of brands appearing on screen, and most of them them associated with luxury. However, many of them are also associated with some less than positive aspects of the film such as drug consumption, intoxicated driving or police investigations.RolexWatches tend to be a rather discreet prop in movies, and Wolf of Wall Street is no exception. However, almost every dodgy business character is seen at one point or another with a golden watch, and the closer shots confirm that many are Rolexes. This depiction associates Rolex with business, success and luxury but also with dishonesty and sleezyness.Whilst the Rolex logo is never seen, nor is the brand named, there is one scene where the watch is quite visible as Leonardo DiCaprio motivates his sales force and ends a passionate speech by proclaiming “At least as a rich man, when I have to face my problems, I show up in the back of a Limo, wearing a $2,000 suit, and a $40,000 gold fucking watch!” and throwing into a crowd of stock brockers who pounce on it.Ray BanRay Ban sunglasses make at least two clear appearances. Worn by Leonardo DiCaprio, both before he makes it big, in an intimate scene with his wife, and then later on as he chases police investigators off his yacht.
It is interesting that Ray Ban is shown at these points in time and implies that the brand is not necessarily one of extreme luxury, but that it can be.In the latter scene, Leo wears his black Ray Ban Wayfarers whilst wearing a Ralph Lauren polo shirt.Ralph LaurenThe “Ralph Lauren Scene” is undoubtedly the one in which Jordan Belfort faces off with his nemesis, FBI Agent Patrick Denham, played by Kyle Chandler, for the first time aboard his yacht. The almost 8 minute scene shows long shots with the recognisable polo player logo clearly visibly.This clearly associates Ralph Lauren with relaxation, yacthing and of course luxury. The length of time the logo is on screen, the positive associations and the visibility of the logo make this a great showcase for Ralph Lauren.
The only negative aspect of this sighting is that it is seen whilst the character wearing it is being informally interrogated about illegal business practices by the FBI.LamborghiniWhilst the Jordan Belfort’s is associated with luxury, wealth and success and gets a good few minutes on screen, it is shown in a scene where Leonardo DiCaprio’s character not only drives high on drugs but also appears extensively on screen dragging himself to the car drooling an barely able to move due to his intoxication. It is also later revealed that he in fact trashed the car driving it in such a state.Nike shoes are also seen extensively in this scene showing the terrible of effect of the Quaalude drugs. Whilst being associated with luxury, they are worn very casually, and are seen a lot on screen whilst their wearer crawls around incapacitated by his high.Other Car BrandsTwo Ferraris are seen driven by Jordan at the height of wealth, both times associated with sex. The first – – is seen in the beginning of the movie, showing Jordan Belfort driving whilst received a blow job from his wife and mentioned in the voice over.
Having watched Martin Scorcese’s recent masterpiece, we feel it should have been called, “The Wolf of Watch Street!” Arguably, many other titles could have been fitting for the film, but the innundation of fantastic watches in it made it difficult to follow the plot at some distracting moments!
The second – – is seen later on, incidentally as he recounts courting his aforementioned wife. This portrays Ferrari not only as luxury vehicle and symbol of success but also as a seduction tool.A is seen driving Jordan to work at the height of his power.A is seen chauffering the band of dishonest businessmen when they arrive in Geneva.Two Rolls-Royces are clearly seen in the movie.
Reuters/ Bobby YipMasters of the Universe value one piece of jewelry above all else — a watch.They're collectible, gorgeous, and, at times, incredibly expensive pieces that can be handed down from generation to generation.Exactly the type of thing a titan of any industry would want.We've put together a list and commentary about the wristwatches worn by some of Wall Street's most public executives.As expected, a couple of the watches are flashy. A few of them are really, really cheap by Wall Street standards. And one prominent banker doesn't even wear a watch. Ever.(If you know of the type of timepiece that an executive at your firm wears, feel free to send the tip to [email protected]).
Masters of the Universe value one piece of jewelry above all else — a watch.They're collectible, gorgeous, and, at times, incredibly expensive pieces that can be handed down from generation to generation.Exactly the type of thing a titan of any industry would want.We've put together a list and commentary about the wristwatches worn by some of Wall Street's most public executives.As expected, a couple of the watches are flashy. A few of them are really, really cheap by Wall Street standards. And one prominent banker doesn't even wear a watch. Ever.(If you know of the type of timepiece that an executive at your firm wears, feel free to send the tip to [email protected]). Masters of the Universe value one piece of jewelry above all else — a watch.They're collectible, gorgeous, and, at times, incredibly expensive pieces that can be handed down from generation to generation.Exactly the type of thing a titan of any industry would want.We've put together a list and commentary about the wristwatches worn by some of Wall Street's most public executives.As expected, a couple of the watches are flashy.
![Watch Watch](http://i.imgur.com/ULWQb7T.png)
A few of them are really, really cheap by Wall Street standards. And one prominent banker doesn't even wear a watch. Ever.(If you know of the type of timepiece that an executive at your firm wears, feel free to send the tip to [email protected]).